Keyes Names Joan Richardson As Manager Of Wellington Office

Joan Richardson

The Keyes Co. has announced the hiring of Joan Richardson as district sales manager for its Wellington office, which has enjoyed significant growth over the past year.

Previously, Richardson served as assistant district sales manager of the company’s Boca Raton office for nearly 12 years. While in that role, she was named a Multi-Million Dollar Producer as a full partner on the Fannie Mae Listing broker team. Richardson was also the recipient of the President’s Elite Award in 2006 and 2010 through 2012, and received the Circle of Excellence Award yearly from 2013 to 2016.

“We are excited to have Joan on board as a manager for our Wellington office,” Keyes President and CEO Mike Pappas said. “I have no doubt she will continue to help the team both personally and professionally, and continue to drive business.”

So far this year, the Keyes Wellington office has generated a 32 percent year-over-year sales volume increase. Closed units are up 18 percent, with a 19 percent closed volume increase.

“I am honored to have the opportunity to manage the company’s Wellington office,” Richardson said. “Customer service, superior marketing and teamwork have always been important to me. I look forward to incorporating these values into my work and leadership skills in my new role.”

Before her time in real estate, Richardson worked as an account coordinator for professional direct marketing and an event coordinator for Peak Seven Graphic Design Studio. Richardson earned her bachelor’s degree in communication from the University of Central Florida.

Independently owned and operated since its founding in 1926, Keyes is extremely active in luxury residential real estate. In addition to Valore Group, Keyes has Platinum Properties, which is also a division of Keyes Luxury. The combined companies are a premier luxury leader. Keyes annually sells $650 million worth of luxury homes priced at $1 million or more. The company expects to grow its annual sales volume in that category to more than $1 billion.

Keyes is a founding member and shareholder of Leading Real Estate Companies of the World, a global network of more than 550 real estate firms encompassing 4,000 offices and more than 128,000 sales associates in 55 countries.

In July 2016, Keyes and Illustrated Properties announced the completion of a merger between the two companies, which continue to operate under their existing brands. Following the merger, Keyes and Illustrated are, together, the largest independently owned real estate firm in Florida and a top-ranked firm in the entire United States. The companies have more than 1,100 sales associates in Palm Beach County.

ABOVE: Joan Richardson