As the fitness world continues to evolve with COVID-19 impacts, local professional trainer and studio owner Randa Alami has furthered her inspirational and strength-building prowess to land a coveted spot as a featured trainer on the app Playbook.
Playbook is a mobile marketplace where trainers, social media influencers and athletes share their real-time workouts. With a waiting list of more than 1,000, Alami, specializing in toning, cardio and weight loss, was quickly accepted onto the platform where each trainer has their own channel, allowing them to publish personal workout programs. Ranked as one of the top fitness apps by Men’s Fitness, Playbook provides exercises and nutrition from the most sought-after experts.
When COVID-19 arrived, Alami quickly pivoted her in-studio classes and training sessions to an online platform. Never one to miss a beat, Alami signed out all her equipment, including spin bikes, to assure that studio members could sustain their fitness regimens at home. Over the course of two months, Alami perfected the “at home” workouts with Facebook Live classes and Zoom sessions integrated with efficient sound, music and visuals.
While in-studio classes have limits on attendance due to social distancing, Playbook provided a solid, robust platform to continue reaching and teaching fitness-oriented audiences. For new and existing members who are not ready to come back to the gym, but still want to extend their full fitness routines at home, Playbook is a great solution for a fully integrated and fulfilling fitness practice.
In addition, Alami’s U-Krave Fitness Studio will continue to livestream at home “work-ins” and will build an on-demand library of fitness sessions for new and existing members. The convenience of on demand is a value-added perk for U-Krave members who are running late from work, can’t get a sitter or prefer to stay home. Playbook offers consumers an unlimited subscription for either $15 a month or $99 a year to consume as much fitness content as desired. Alami continues to build a healthy, welcoming and global community one forward lunge at a time. For more information, download the Playbook app or visit www.ukravefitness.com.
Alami is a National Academy of Sports Medicine (NASM) Fitness Nutrition Specialist and NASM Corrective Exercise Specialist. Established in 2014, U-Krave is a boutique fitness studio owned and operated by Alami at 5905-C State Road 7 in suburban Lake Worth. For more information, call (561) 713-5519.