Macy’s will open its off-price store, Macy’s Backstage, at the Mall at Wellington Green on Saturday, Sept. 25, joining Backstage locations in Palm Beach Gardens, Boca Raton and Boynton Beach.
Macy’s Backstage offers fashion-loving customers another way to shop at their favorite store by providing a store-within-store shopping experience specifically designed for the savvy and cost-conscious shopper who enjoys finding on-trend fashion at a great price. With so many ways to shop, from the Macy’s app or www.macys.com, to visiting your local Macy’s store for inspiration or enjoying contact-free curbside pick-up, scoring the best deals and must-have trends has never been easier.
Macy’s Backstage at the Mall at Wellington Green will have more than 10,000 square feet of dedicated retail space on the first level inside the full-line Macy’s, delivering a constantly changing assortment of on-trend merchandise and encouraging customers to return to find new treasures. The wide selection includes fresh product from both new and renowned brands in apparel for men, women and children, as well as toys, housewares, home office, home textiles and décor, cosmetics, hair and nail care, personal protective equipment, pet accessories, kids’ shoes, designer handbags, activewear and more.
“As Macy’s expands its assortment from off-price to luxury, we are thrilled to bring Macy’s Backstage into the local community, giving our customers access to the fullness of the Macy’s brand,” said Michael Hersh, Macy’s vice president of off-price. “Our Backstage customers can express their personal style through our rotating assortment of on-trend merchandise at great value in a broad range of categories from home décor to the latest fashion.”
Shoppers can earn and redeem Star Rewards and use their Macy’s credit card at Backstage locations, creating a seamless experience for those shopping at both Macy’s full-line and Backstage stores. Customers without a Macy’s card can enroll in the complimentary bronze rewards program in-store or online at www.macys.com/starrewards and earn on every purchase. Shoppers can also “pin, snap and share” their looks using #macysbackstage and tagging @macysbackstage. Store hours and more information are available at www.macysbackstage.com.
