The YWCA of Palm Beach County has been selected for the third consecutive year to participate in Allstate’s annual Purple Purse Challenge.
The Allstate Foundation is donating $500,000 to ignite public awareness and fundraising for charities benefiting domestic violence survivors.
The YWCA of Palm Beach County, which operates the Mary Rubloff YWCA Harmony House shelter for battered women and abused children, was one of 142 domestic violence programs in the United States, and the only one in South Florida, selected for the challenge. The ten charities raising the most money will receive $10,000 to $100,000 from Allstate.
The challenge is now underway and ends Oct. 3, the beginning of Domestic Violence Awareness Month.
“We are dependent upon the community, especially those people who are social media savvy, to donate to the challenge and aid us in earning some of the Allstate funds,” YWCA CEO Suzanne Turner said. “This approach to fundraising is a completely new experience for us.”
To learn more about to help, visit or www.ywcapbc.org.
For additional information, call the YWCA at (561) 640-0050 or visit www.crowdrise.com/purplepurse-ywcapalmbeach.