Big Brothers Big Sisters of Palm Beach and Martin Counties, through their partnership with Macy’s, recently held its annual holiday breakfast event in select stores across Palm Beach and Martin counties.
“Bigs” and “Littles” were invited to Macy’s for a breakfast reception that included a shopping spree using gift cards for “Littles” to shop for gifts on their list.
What began more than 15 years ago in Macy’s at the Treasure Coast Square Mall with Big Brothers Big Sisters has now become the catalyst for a statewide event in 22 stores.
A holiday tradition like no other, more than 120 BBBS “Littles” were invited to a Macy’s store with their “Bigs,” parents and siblings from Boca Raton, Wellington, Palm Beach Gardens and Jensen Beach to participate in a magical morning with their families or Big Brother/Big Sister.
Kids received a Santa hat, a holiday goody bag and a $50 gift card to shop before the store opened to the public. Next, they had breakfast, where they wrote letters to Santa, put them into Macy’s mailbox, made arts and crafts, and everyone was a kid again as they played with toys from the Toys “R” Us in-store shop.
The kids went on a shopping spree to find gifts for their families and were able to wrap them in the store. Macy’s was presented with a special thank you plaque signed by the kids, families and mentors.
Macy’s has a multi-year partnership with Big Brothers Big Sisters of America to serve young people through the power of mentorship, creating a path for future success and impact that lasts a lifetime.
Through its social purpose platform, Mission Every One, Macy’s has committed to creating brighter futures through bold representation for all. This holiday season, Macy’s customers had the opportunity to help fuel these life-changing mentoring experiences by donating online at www.macys.com or rounding up purchases in-store.
Macy’s, the largest retail brand of Macy’s Inc., serves as the style source for generations of customers. With one of the nation’s largest e-commerce platforms powered by www.macys.com and mobile app, paired with a nationwide network of stores, Macy’s delivers a convenient and seamless shopping experience, offering great values in apparel, home, beauty, accessories and more.
Founded in 1904, Big Brothers Big Sisters is the largest and most experienced youth mentoring organization in the United States. The mission of Big Brothers Big Sisters is to create and support one-to-one mentoring relationships that ignite the power and promise of youth. Big Brothers Big Sisters’ evidence-based approach is designed to create positive youth outcomes, including educational success, avoidance of risky behaviors, higher aspirations, greater confidence and improved relationships.
Big Brothers Big Sisters has more than 230 local agencies serving more than 5,000 communities across all 50 states. For more information, visit www.bbbs.org.
